Report

Diverse Voices: Exploring Hispanic consumers

Report

Diverse Voices: Exploring Hispanic consumers


Learn more about the needs and wants of Hispanic consumers by downloading our Diverse Voices report today. 


A comprehensive report of the buying habits and behaviors of Hispanic consumers

In the U.S., people who identify as Hispanic make up nearly 20% of the population. Of this segment, 47% are millennials, making them the youngest of the multicultural groups. This is an incredibly important group of consumers that is only projected to grow in the coming years.  

NielsenIQ’s Diverse Voices: Exploring Hispanic consumers serves as a resource for marketers to recognize the opportunities within the Hispanic community. 

By downloading this report, you will discover insights into: 

  • The buying power of Hispanic consumers 
  • Top categories for Hispanic consumers 
  • How can you connect with this segment? 
  • Inflation’s impact on Hispanic buying habits and more! 
Explore more Diverse Voices reports
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