It’s more important than ever to understand the consumer’s path to purchase.
There are numerous touchpoints in a consumer’s journey that influence their decisions about which category, brand, and type of serve they select in the On Premise, making it essential you are investing in the most effective levers that drive sales and maximize return on investment.
The On Premise Path to Purchase Report will provide key insights into the consumer’s path to purchase and how to influence choices at every stage of the journey. Allowing you to stay competitive, engage consumers throughout their journey, and ensure your brand stands out in a crowded market.
Download more information on how the On Premise Path to Purchase Report can benefit your business or contact Mitch Stefani at Mitch.x.Stefani@nielseniq.com.
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