NIQ Consumer Life trend reports cover critical topics related to today’s consumer, answering your most pressing business questions. Leverage the collective insights of 30,000 global consumers to translate trends into strategic advantages.
Featured Reports
Take your pick: Build a bundle or access the entire library of reports

How People Eat
$4,000
$3,000

Gen Z
$4,000
$3,000

Americans and Travel
$4,000
$3,000

Millennials
$4,000
$3,000

Mood of America
$4,000
$3,000

50+ Consumer
$4,000
$3,000
Current US Reports
Available Today
- Personal Relationships
- Gen Z Report
- Millennials
- Men
- Travel
- Artificial Intelligence: Jobs to be Done
- Mood of America
- Green Gauge
- Household Diversity
- Values Factbook+Perspective
- Mobility
- TrendKey
- Consumer Outlook for 2025
- Workers
- Food & Diet
Upcoming US Reports
Publishing Throughout 2025
- Gen Z
- Millennials
- Gen X
- 50+ Consumers
- Aging
- 2025 Mood of America
- 2025 Green Gauge
- 2025 Values Factbook + Perspective
- 2025 TrendKey
- Consumer Outlook for 2026
- Technology
*Reports will be published periodically throughout 2025, for timelines please contact us.
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Jason Boyd
North America Commercial Director, Consumer Behavior & Insights (CB&I)
Strategic Analytics & Insights (SA&I)
NielsenIQ
Hear from
our clients
“Understanding and deeply diving into specific generations gives us a solid understanding of our future customer’s mindset, what the analysis based on the Consumer Life data helps us sharpen our strategies and focus on the attributes that matter.”
Alka Baijal, Sr. Manager, Nissan North America