Tech and Durables Manufacturers

Commentary

Managing price erosion in the omnichannel shopping environment

Commentary

It starts with experience: How brands and consumers can become friends for life

Multimedia

Digital vs. non-digital advertising: Where should you be investing?

Report

Small Domestic Appliances: Thumbs up for Small Domestic Appliances

Report

Unpacking South African Millennials

Commentary

Step this way to find out if you’re getting your fair share of manufacturer investment

Infographic

Smart major domestic appliances are connecting with households globally

Commentary

Consumer attitudes around materialism present opportunities for brands

Report

Map of the month: GfK Purchasing Power for cosmetics, Germany 2017

Commentary

Track the execution of launch campaigns to ensure they achieve lift off

Infographic

Consumers value time and experiences more than money and possessions

Commentary

Globally, concern for the environment is rising – and this has implications for brands