State of Ecommerce in Europe in 2024

Event description

June 26th | 5:00 pm 6:00 pm (CET)

Foxintelligence experts will present an exclusive H1 2024 ecommerce report covering France, Germany, Italy, Spain, the UK, Ireland, Austria, the Netherlands, and Belgium – providing strategic insights to succeed in H2 2024.

All data presented will be based on the online purchases of a panel of over 5M e-shoppers. On the agenda:

• Ecommerce Report of H1 2024: Category mix, evolution of categories, rankings, top performers across categories, and new trends.
• Profile of the European Shopper: Online consumption habits by generation on H1 2024 and growth levers for brands.
• Focus on Chinese platforms: TikTok made a sensational entrance in the UK. What lessons can we learn from their rapid entry into the UK market? Threat or opportunity for brands? And what about Temu?
• Special Guest: Exclusive testimony from @Decathlon

This webinar will allow you to:

• Maximize performance by understanding your online business categories, best-performing brands & retailers, etc.
• Understand penetration and consumer behaviors across generations and countries to better anticipate your next e-commerce strategies.
• Leverage market best practices for a successful H2 2024.