By 2040, it’s estimated that 95% of all purchases will be made online.
E-commerce is where most of the growth, innovation and threats are happening for retailers. With the blurring and fragmentation of shopping options, retailers must know their buyers better than ever before and have a clear understanding of their path to purchase across channels.
By predicting demand, understanding the preferences of each of your shoppers across all brands and categories, and automatically managing offers, retailers can optimize their online experience efforts and create differentiation.
In this on-demand webinar, we’ll discuss how retailers can deliver the best, personalized online shopping experience to their shoppers, increasing loyalty and share of wallet. We will cover the different ways to increase shoppers’ engagements:
- Bringing Demographics, Online & the Need for Personalization Together
- How to Meet the Needs of Today’s Digital Shopper
- Best Practices for Personalizing the Shopper Experience
Speakers
Sarah Duchazeaubeneix
International Client Director, NIQ
Sarah is part of NielsenIQ International Retailer services and has a 17-year experience in the FMCG sector, working with both Manufacturers and retailers.
Phil Gabillia
Global Expansion Director, NIQ Brandbank
Phil leads the expansion of NIQ Brandbank into new markets and has 17-years experience in the digital product content space, leading teams working internationally with retailers, manufacturers and partners.