Smart E-Store
Achieve e-commerce excellence and stand out on the digital shelf.
Uncomplicate E-commerce
Replicate the digital shopping experience to evaluate sales and shopper impact of your future ecommerce scenarios, and determine what works best, why, and how to optimize.
- Test before making changes
- Understand your digital shoppers
- Mobile and Desktop applications
Drive conversion online
- Understand how changes to the layout of a web page will better meet shoppers’ needs and drive sales.
- Determine how your online product presentation impacts sales for the category and your brand.
- Identify ePOSM or promotions that best persuade shoppers to buy your brand.Identify ePOSM or promotions that best persuade shoppers to buy your brand.
With continued growth of online shopping, it is imperative that retailers and manufacturers understand how to optimize their digital shelf.
Smart E-Store allows you to create realistic ecommerce environments that enable you to test future scenarios and empowers you to make better, data backed decisions.
1
Build realistic ecommerce environments that enable you to test future scenarios.
2
Know how your shoppers will react to digital shelf changes.
3
Better understand your ecommerce shoppers’ behavior and the “why” behind the buy.
01
Global reach
E-Commerce is happening everywhere and with this global solution our research reflects that.
02
Mobile and desktop applications
Understand your shoppers’ behavior, no matter what device they are shopping on.
03
Passive and Active Data
Analyze passive data from the shopping exercise to answer “what happens?”, and active data to understand “why?”.
04
Holistic understanding
Pair with Smart Store for a holistic, online and offline view of your shoppers.
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Frequently Asked Questions
- How can you test e-commerce changes before deploying them live?
Smart E-store is a virtual store platform that enables brands and retailers to safely test digital shelf changes and understand their impact on shopper behavior and conversion before going live.
- How do shoppers really experience your online store?
Smart E-store replicates the virtual shopping experience, allowing teams to see what shoppers notice, click, and buy in a realistic digital environment.
- Which e-commerce changes will actually increase conversion?
Smart E-store is a retail technology solution that quantifies which digital shelf changes drive conversion and sales, not just engagement.
- Why did one digital shelf option outperform another?
Smart E-store goes beyond traditional A/B testing by combining behavioral data with shopper feedback to explain why certain experiences perform better.
- How do layout and navigation changes impact shopper decisions?
Smart E-store allows teams to test website layout, navigation, filters, and sorting options to identify which designs make it easier for shoppers to find and buy products.
- Which product content actually influences purchase decisions?
Smart E-store helps identify the product images, descriptions, and claims that resonate most with shoppers and increase purchase confidence.
- Which retail media and promotions drive incremental sales online?
Smart E-store evaluates the true effectiveness of retail media placements and promotional mechanics within a controlled virtual store environment.
- How can you predict the impact of digital changes before rollout?
Smart E-store provides predictive insights by simulating future e-commerce scenarios and quantifying their impact on shoppers and sales.