

BASES Masterclass Webinar Series
Join NielsenIQ BASES innovation experts for a series of webinars sharing innovation best practices and insights. The series will cover a variety of topics to help you prepare for your next innovation launch, from pricing and packaging to portfolio and ad optimization. Save your seat today.
Now available:
The innovator’s guide to optimizing portfolio mix and pricing
Click the arrow to watch on demand
Now available:
The innovator’s guide to successful brand renovation
Click the arrow to watch on demand
Now available:
The innovator’s guide to finding the pricing sweet spot for new product launches
Click the arrow to watch on demand
Now available:
Putting the creative back in advertising
Click the arrow to watch on demand

NielsenIQ BASES:
Innovation, renovation, and brand success
Success in today’s marketplace requires dynamic insights that give a complete understanding of the consumer—what they say, how they think, what they will do—in a quick, agile, and adaptable way.