BASES Top Breakthrough Innovations

About the report
About the report

For the past 11 years, BASES has identified more than 700 products from around the globe as Breakthrough Innovations. These innovations addressed key consumer needs and delivered stand-out experiences that redefined their categories. This, in turn, has resulted in incredible outcomes. Our 2022 global winners represent $4.05B+ in year one sales.

The report is available as a presentation covering case studies, learnings and upcoming trends.

2022 Winners
2022 Winners
Key learnings
Key learnings

Forecasting

Packaging

Advertising

Person innovating their products

Want to learn more?

Our team is here to help as you develop your next Breakthrough Innovation. Request a private presentation or learn more about all of our innovation solutions.

Methodology
Methodology

Monitor

BASES monitors all new product launches across more than 30 markets globally.

Review

Each innovation is reviewed to understand its in-market impact, spanning its benefits offered, sales, longevity, and growth.

Recognize

Those with the greatest impact are recognized as BASES Top Breakthrough Innovations for the year.

NielsenIQ BASES:
Innovation, renovation, and brand success

Success in today’s marketplace requires dynamic insights that give a complete understanding of the consumer—what they say, how they think, what they will do—in a quick, agile, and adaptable way.