This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.

This award honors the brand that combines the reliability of online shopping with the latest trends in fashion. It recognizes brands that not only deliver fashion, but also create a unique shopping experience by offering attractive prices and a selection tailored to modern, conscious consumers.

To comprehensively measure a brand’s success and its future potential, the study is based on three perspectives, captured in a causal model:

– Competence: how brand meets consumer expectations in e-commerce (safty, convenience, fast delivery, easy returns, etc.) as well as their expectations regarding the latest fashion trends.

– Share of Soul: the emotional perception of the brand by consumers.

– Preferences & Usage: how consumers evaluate the brand and make purchasing decisions – which translates into market share and customer loyalty.

NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.