Best Brands
Best Brand Overall
The Top 20 highest ranking brands in the award category Best Brand Overall
1.
Packaged Meat
94.6
POINTS
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
2.
Salty Snacks
94.4
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
3.
Tea
93.3
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
4.
Pasta, Rice, Groats
92.1
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
5.
Game Consoles
91.2
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
6.
Smartphones
90.2
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
7.
Makeup
89.5
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
8.
Cleaning Agents
86.3
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
9.
Gaming Accessories
85.4
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
10.
Dairy
84.3
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
11.
Dishwashing Detergents
84.1
POINTS
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
12.
Non-Alcoholic Beverages
83.4
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
13.
Couriers
83.3
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
14.
Insurances
83.3
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
15.
Sauces & Dips
83.2
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
16.
Sweets
81.1
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
17.
Water
80.5
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
18.
Frozen Foods
79.0
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
19.
SDA Personal Care
78.8
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
20.
Coffee
77.9
Best Brand Overall is based on a unique combination of data assets that include high value NIQ retails panels data, and a comprehensive survey with 8,000 respondents.
Within this, there are two perspectives: Share of Soul (reflects how people feel emotionally) and Share of Wallet (reflects actual market success the brand has achieved in Poland.) It reveals the essence of what all companies need to know to drive their brand to success.
NIQ is renowned for offering unmatched business guidance – through panel data, brand tracking, price modelling, trend research and beyond. After all, it’s not enough just to be a loved brand – companies need to measure how this translates into market share and sales, to truly become a Best Brand.
Best Brands
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