Supply Chain Analytics
From forecast to shelf – diagnose, predict, and collaboratively activate to maximize availability and sales.
Turn supply chain complexity into reliable on‑shelf performance
Retailers don’t win by reacting to supply chain issues after they hit the shelf. They win by anticipating risk, prioritizing what matters most, and acting early – at scale, in collaboration with their suppliers.
NIQ Activate Supply Chain Analytics connects demand signals, inventory, supplier performance, and on‑shelf execution in one collaborative platform – so retailers and suppliers can protect availability, reduce lost sales, and improve operational performance across every node of the supply chain.
Built as part of the NIQ Activate platform, it provides a shared, secure environment where retailers and suppliers work from the same data, align on priorities, and collectively resolve availability risks before they impact shoppers and sales.
End‑to‑end supply chain insight, built to drive joint action.
NIQ Activate Supply Chain Analytics is a purpose‑built, collaborative SaaS solution that gives retailers and suppliers end‑to‑end visibility from demand signals and purchase orders to Distribution Centers operations, store inventory, and on‑shelf availability – all tied directly to sales impact.
By combining real‑time analytics, predictive intelligence, and prescriptive alerts, the platform helps teams diagnose root causes, quantify missed revenue, and trigger the right actions – fast.
Built for collaboration, it enables retailers to operationalize supply chain analytics with their suppliers, align on commercial and operational priorities, improve service levels, and continuously optimize availability and inventory through a single shared source of truth within the Activate ecosystem.
Drive measurable sales growth
Deliver +2% sales lift by aligning inventory, suppliers, and stores around actionable, revenue‑focused insights.
Increase on‑shelf availability at scale
Improve total store availability by +3.3 points through prioritized, end‑to‑end execution across supply chain stages.
Protect revenue and prevent losses
Reduce missed sales opportunities by 50% weekly by predicting and correcting out‑of‑stocks before shelves break.
Education
NielsenIQ Activate unveiled at C360 to navigate the evolving retail media landscape
21 June 2022, 5 mins read
Analysis
More than monetization: Retail media is about deriving value from consumer insights
20 September 2022 , 5 mins read
Multimedia
NIQ + The CPG Guys Podcast Episode 2: The Retail Media Revolution
11 July 2023 , 2 mins read
Education
NielsenIQ Activate unveiled at C360 to navigate the evolving retail media landscape
21 June 2022 , 5 mins read