Press Releases
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Online, premiumization and Stay@Home shaped market for technical consumer goods in 2021
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GfK will transform CES presentation into virtual client event on “New Faces of Auto-Mobility”
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GfK awarded radio audience measurement 3 year renewal contract by CRM
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Pandemic and inflation weaken consumer sentiment
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Environment skeptics are fading fast – replaced by a new breed of self-conscious eco-friendly consumers
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30% of likely auto buyers say they are unfamiliar with or do not understand electric vehicle technology – GfK
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NielsenIQ rises to the omnichannel measurement challenge
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Fourth wave and inflation hit consumer sentiment
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Black Friday – Market for technical consumer goods defies rising prices, finishing 2021 strong
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New GfK report captures latest US auto “intender” attitudes, actions around key car technologies
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