Analysis
Assortment Planning & Optimization
Leverage the industry’s most complete market data, as well as advanced assortment science and automation to outperform competitors.
Perfect your assortments. Always on, always ahead.
In the rapidly changing retail environment, making sure that the appropriate products are available in the right locations at the right times is an ongoing challenge. NIQ Activate’s collaborative Assortment Planning and optimization solution empowers retailers to enhance category performance, drive customer-centric growth, and optimize assortment value and profitability.
Powered by the most complete and clear market data integrated with retailers’ first-party data, our collaborative solution enables you to:
- Uncover gaps and opportunities for optimizing your shelf
- Leverage predictive assortment planning through powerful what-if simulations
- Drive continuous assortment rationalization, localization, and optimization
- Collaborate seamlessly with suppliers for optimal assortments.
Our collaborative, SaaS platform equips retailers with powerful AI-driven insights to plan and optimize data-driven assortment strategies:
- Assortment and planogram performance analysis with customer-centric actionable insights
- Assortment planning tols with CDT and scenario builder for data-driven, localized plans across stores and regions
- Predictive analytics and customer-centric recommendations to continuously optimize your assortment mix
Boost sales and category growth
Our solution leverages data-driven insights to optimize product assortments, driving increased sales and market share.
Enhance Consumer Satisfaction and Loyalty
Our approach aligns assortments with customer preferences, ensuring a personalized shopping experience.
Streamline and automate assortment planning
Our platform automates complex planning processes, saving time and allowing for more strategic decision-making.
Collaborate better and quicker with suppliers
Seamlessly communicate with suppliers, enabling collaborative assortment optimization and quick response to market changes.
Contact Us
Perfect your assortments. Contact us to help you get started.
