GfK Boutique

Strengthen your financial decision-making with the world’s most comprehensive point-of-sale data.

Drive performance with real-time consumer demand insights

As tech companies innovate faster and markets change quickly, access to the largest consumer electronics and durables point-of-sale global dataset means you can make smarter and more timely investment decisions.

GfK Boutique measures consumer end demand trends, offering fundamental and granular insights into industries and companies from consumer technology and home appliances to smaller retail segments. We use our proprietary data to offer timely, unique and incremental demand analysis that is a true reflection of final end demand.

100,000+

retailer, reseller and distributor partnerships (online and offline)

180 million+

SKUs tracked – capturing online and offline product sales

60+

countries covered – offering a global view

GfK Boutique: An expert on investment insights in the consumer technology and durables market

GfK Boutique Research captures proprietary sales data in over 300 product categories, including:

Expert-led Insights

GfK Boutique provides exclusive, reliable, and actionable market trend data through the world’s largest point-of-sale (PoS) database for consumer electronics and consumer durables.

Actionable Data

We aggregate, synthesize, and analyze this buying behavior data into actionable insights, clearly presented in our periodic reports.

Cohesive Analysis

We provide the connection between company KPIs and our proprietary global data set.

Global Point-of-Sale (PoS) Data

Our data is collected in more than 60 countries around the world, to provide you with a global perspective on where the markets are headed in this quarter and beyond.

Get answers to your specific market questions, such as…

Are flagship or legacy handheld models in higher demand this quarter vs. the previous one?

We break the answers down to the granular SKU level.

How did holiday promotions impact home appliance average selling price (ASP) vs. their impact last year?

We provide data on several levels, including the country, brand and model.

Is the average size of glass panels for TVs expected to grow or decline?

GfK Boutique’s proprietary data and timely analyst insights and predictions can answer all of these questions and more, providing you with both the “forest” and the “trees”.

Insights in action

Get a preview of GfK Boutique’s comprehensive data insights and expertise during BattleFin’s Discovery Day.

Testimonials

We add our own research and forecasting on top of our proprietary point-of-sale (PoS) data, enabling unmatched predictability to key reported company metrics; GfK is the largest provider in the world of proprietary consumer electronics and consumer durables Point-of-Sales data, across 300 product categories.

Stefan Ferrari-Peinl | Global Client Solutions Lead, GfK Boutique

We capture “everything on the box” – for example, not just the PC model itself but the GPU, CPU, memory and peripheral equipment that comes with it.

Andy Romeu | Research Director, GfK Boutique

The proprietary Point-of-Sales data panels were built to measure consumer end demand for manufacturers. In fact, 2/3 of the companies on our coverage list and over 75 premier hedge fund clients trust GfK’s data as critical, objective, and quantifiable input to run their businesses more effectively.

Adam Kurtzer | Sales Director, GfK Boutique

We offer an unparalleled capture rate of 60%-80% of what companies report – with a 7-day lag, not only do we have all three months of a quarter, but data points into the guide quarter before Earning Reports come out.

Cedric Mertes | Commercial Director, GfK Boutique

Client Portal

Access the latest on-demand investment insights, trend data and analysis

Are you a current GfK Boutique client? Visit our online portal for easy access to our latest releases across all markets.

GfK Boutique

Drive performance with real-time consumer demand insights

100,000+

180 million+

60+

GfK Boutique: An expert on investment insights in the consumer technology and durables market

Coverage includes:

Coverage includes:

Coverage includes:

Coverage includes:

Coverage includes:

Coverage includes:

Coverage includes:

Coverage includes:

GfK Boutique Research captures proprietary sales data in over 300 product categories, including:

Expert-led Insights

Actionable Data

Cohesive Analysis

Global Point-of-Sale (PoS) Data

Get answers to your specific market questions, such as…

Insights in action

Testimonials

We capture “everything on the box” – for example, not just the PC model itself but the GPU, CPU, memory and peripheral equipment that comes with it.

We offer an unparalleled capture rate of 60%-80% of what companies report – with a 7-day lag, not only do we have all three months of a quarter, but data points into the guide quarter before Earning Reports come out.

Client Portal

Insights that help you make smart, timely investment decisions

See how we can help you