Global Product Exchange
Enhance collaboration between trading partners with NielsenIQ Brandbank’s global GDSN certified data pool connection
Advance the B2B2C product data quality
When your product information is accessible and accurate, you win. GDSN makes it possible for any company, in any market, to share high-quality product information seamlessly, ensuring trading partners have access to current information.
Share with partners simultaneously
Improve product data quality
Enable brand transparency
Utilise our GDSN certified data pool
NielsenIQ Brandbank’s GDSN Connector combines customer-facing product content, produced by us, with the B2B world of GDSN – aggregating the product content to deliver one unified source of B2B and B2C product data to the GS1 GDSN standards. The Global Product Exchange solution is a truly unique offering in the global market place.
[TK — NEED IMAGE THIS IS PLACEHOLDER FOR THIS TEXT] Successful restages are more likely to have utilized upfront research before redesigning 41% of shoppers will continue to purchase a product because of its design.
Reduce logistical costs
Save time, money and resource through improved visibility of stock levels and characteristics (weights and dimensions) for your products.
Optimise speed to market
Bring new products to market quickly and easily with standardised and instantaneous sharing of product content to all trading partners.
Share B2B and B2C content
Utilise the unique opportunity to combine NielsenIQ Brandbank’s B2C content with the traditional benefits offered by the GDSN network.
How can we help?
We know not every question has an easy answer. Tell us your unique situation or what you might need, and we’ll work with you to find a solution that makes your life easier.