DeLonghi

“I really enjoy using gfknewron Market and Predict. With its filtering capability, I can quickly see a market and competitor overview. The guided drill-down options are really valuable, and it is easy to generate graphics. The leaflet database is perfect for following weekly developments. Plus, the team at GfK answers questions efficiently and I’ve been impressed at how responsive they are at implementing ideas for improvements.”

Liebherr Home Appliances

“I really like how fast I can access and analyze relevant data from gfknewron Market. The intelligence ranges from the big picture right down to the detail at product level. This means I can easily evaluate my product groups and identify opportunities. In addition, I use gfknewron Predict to assess price elasticity and temporary price reductions to find the most suitable promotions.”

EPSON Germany

“Being able to respond fast to changing market developments at a product level is key to our commercial success. At Epson Germany, we trust gfknewron Predict as our go-to source of advanced marketing intelligence. All our sales teams can access timely, robust and accurate information from one easy-to-access platform.”

“COVID-19 changed the retail landscape for AO.com, with a huge migration to online buying which has fundamentally changed the way that consumers think about and buy electrical products. We trust GfK’s Market Intelligence as a comprehensive and up-to-date source of category and market insights. We use it in our business for both tactical and strategic decision-making, enabling us to move at speed whilst maintaining our market leadership in the UK.”

Geschäftsbereichsleiter Vertrieb

“We have a very reliable partnership with GfK and we profit from the data provided. For us it’s very important to make our strategic decisions based on granular data.”