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Turn Insights Into Actionable Outcomes

NIQ’s alternative data solutions translates insights into actionable outcomes by giving you the power to monitor consumer spending patterns, track market trends, and pinpoint potential investment opportunities.

This provides actionable insights for financial firms such as investment banks, hedge funds, quantitative investors, and consultants.

NIQ is the leading provider of global retail measurement data, offering a full view of consumer behavior in over 90 markets worldwide.

With operations covering more than 90% of the world’s population, we are the largest global source for alternative data.

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Incorporating alternative data is not just a trend; it is a pivotal shift in the paradigms of investment strategies and financial analysis, pushing firms that adopt it to the forefront of innovation.

The Competitive Advantage of Alternative Data for Investors

In an era where information is king, financial firms that leverage alternative data solutions secure a formidable competitive advantage.

Here’s why:

• Enhanced Market Insights: Alternative data goes beyond traditional financial indicators to provide deeper insights into market dynamics. This granular information allows investors to detect shifts in consumer habits and industry trends before they become mainstream news.
• Improved Decision Making: By incorporating alternative data into their analysis, investors can make more informed, data-backed decisions. This reduces reliance on intuition or outdated models, leading to increased accuracy in forecasting and strategizing.
• Risk Detection: Timely alternative data can signal early warnings of potential market disruptions or financial downturns, enabling firms to mitigate risks proactively rather than reactively.
• Identifying Untapped Opportunities: Through unorthodox data streams, firms can uncover niches and opportunities that have not yet been priced into the market. This allows them to act swiftly to capitalize on these openings.

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Why choose NIQ as your partner in alternative data solutions for panel, retail, in-store and ecommerce transaction data?

NIQ stands out as your premier partner for alternative data due to our unparalleled commitment to accuracy, breadth of coverage, and innovative analytics.

Our panel, retail, in-store, and e-commerce transaction datasets are meticulously compiled and updated. This ensures that you get the most reliable and current information available.

• Global Coverage: Our data spans across continents, reflecting true global market conditions and consumer behaviors. This is crucial for both local insights and international strategies.
• Quality and Compliance: We prioritize data integrity and adhere to the highest standards of compliance, so you can trust the data that informs your critical decisions.
• Expert Support: As your partner, NIQ provides expert analysis and support, translating data into meaningful insights and shaping them into actionable strategies.
• Read more about NIQ’s alternative data solutions or complete the form below to request a demo.