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Get the Full View™ of your industry with NIQ
Data & Insights for Brands of All Sizes
Your products are premium, but are your insights? With NIQ solutions, you get the Full View™ of the market and consumer insights at a price that fits your needs. Whether you are new to your industry or a seasoned veteran, NIQ offers a wide range of solutions that can help you:
Win Over More Retailers
Gain More In-store Presence
Increase ROI
Optimize Pricing and Promotions
Drive Product Innovation
Strengthen Shopper Loyalty
Even better, NIQ’s flexible pricing model is designed for both emerging and established brands looking to accelerate growth without eating up their entire budget.
You deserve the Full View™ when it comes to data; get it with NIQ!
Emerging and Growth Brands: Try Byzzer™ for Free!
Emerging and growing brands can try out Byzzer powered by NIQ for free. Start revealing your pathway to growth using our FREE DATA with no commitment needed.
Signing up gets you access to 3 free reports and a weekly alert, including:
Category and Brand Trend Report
The Category and Brand Trend Report lets you understand key measures like your growth and velocity over time vs. the category.
Top 10 Lists Report
Our Top 10 Lists Report lets you identify the top-growing markets and top growing brands in your category.
Competitor Comparison Report
With the Competitor Comparison Report, you can highlight sales, pricing, velocity, distribution, and promotion activity for up to 10 brands.
Alerts
Use Alerts to get weekly updates on market performance or another topic of your choice right in your inbox.
Check out our latest SnapViews
The specialty food market can be incredibly competitive and gaining shelf space or distribution requires you to be on the ball. Luckily, no matter what stage of growth your brand is in, we have the data and expert insights and product-level attribute tracking to help you get the sweetest results.
To help get you started, download our free infographics on what’s happening in Beverage, Dairy, Grocery, and Snacks:
SnapView: March ’24
Instant Hydration
Products promoting “Instant Hydration” have had momentous growth, outpacing the remaining category. Click to view the full infographic for more insights on how hydration claims are affecting the category
SnapView: March ’24
Frozen Trend Spotlight
In the last five years, the Frozen Department has grown at a CAGR of 8.1%, reaching over $77 Billion!* Click to view the full infographic for more insights on how frozen trends are affecting the category.
SnapView: March ’24
2024 Valentine’s Day Candy, Gum and Mints Review
Growth in Candy, Gum and Mint during the Valentine’s season was purely inflationary! Click to view the full infographic for more insights on how Valentine’s Day affects the category
