Get the Full View of the Industry with NIQ
Grow your business with NIQ solutions that provide the Full View of the sweets & snacking industry market and consumer insights at a price that fits your needs.
Whether you are new to the rapidly growing industry or a seasoned veteran, NIQ offers a wide range of solutions that can help you:

Increase ROI

Win over more retailers

Optimize pricing and promotions

Drive product innovation

Strengthen shopper loyalty
Even better, NIQ’s flexible pricing model is designed for both emerging and established brands looking to accelerate growth without eating up their budget.

See NIQ on Stage
May 19th | 11:00 AM EST
Snack Shift: Cravings, Wellness, and the Rise of Purposeful Snacking
Snacking has become all about fueling modern lifestyles, and today’s consumers want snacks that deliver bold flavor, real function, and feel-good benefits.
Explore how shifting consumer priorities are changing what people snack on, when they snack, and why. We’ll examine how new formats, functional ingredients, beverages, and DIY options are blurring category lines and creating fresh opportunities for innovation. Whether you’re launching a better-for-you product or reimagining a classic favorite, this session will show how to stay ahead of the curve and in the cart.
May 19th | 1:00 PM EST
From Checkout to Click: Winning the Digital Impulse Moment
Impulse buys used to happen at checkout. Today, they happen mid-scroll.
As shopping shifts online, impulse purchasing hasn’t disappeared. It’s evolved. Explore how confectionery and snack brands can spark digital impulse across e-commerce, retail media, and social commerce platforms like TikTok Shop, where trends move fast, and creativity drives carts. Gain practical strategies to boost discovery, fuel impulse moments, and win snack-now moments online. Brands that master digital impulse won’t just grow sales. They’ll help shape the future of snacking.
Meet the Speakers & Experts
Emerging Sweets & Snacks Brands, Try Byzzer for Free!
Emerging and growth grocery brands can try out Byzzer powered by NIQ for free. Start revealing your pathway to growth using our FREE DATA with no commitment needed.
Signing up gets you access to 3 free reports and a weekly alert, including:

Category and Brand Trend Report
The Category and Brand Trend Report lets you understand key measures like your growth and velocity over time vs. the category.


Top 10 Lists Report
Our Top 10 Lists Report lets you identify the top-growing markets and top-growing brands in your category.


Competitor Comparison Report
With the Competitor Comparison Report, you can highlight sales, pricing, velocity, distribution, and promotion activity for up to 10 brands.


Alerts
Use Alerts to get weekly updates on market performance or another topic of your choice right in your inbox.





