The Value of Data and Insights for Emerging Brands
Whether you have a team of analysts dissecting your sales figures every day or you wear multiple hats juggling running a business with reviewing sales, an investment in data can have a major impact. From consumer panel data to product attribute tracking, there’s a lot to be gained from taking a close look at data.
Download our free infographic to see why investing in data and insights is vital for emerging brand growth in 2023.
We’ll provide insight to:
- How tracking consumer behavior is key to growth
- The impact of data on assortment planning
- Promotional lift and losses without data
- And More
Learn More About Your Customers with Total Wellness
Understanding what consumers care about and how they’re spending their money can help you better plan for the future. Investing in data can make all the difference. NielsenIQ tracks 1,000+ attributes across total store and 250+ NielsenIQ-only attributes and can get granular with Product and Label Insights.
Learn more about our Total Wellness offerings and sign up for a demo to see this attribute data in action. Our team is always here to help you get the data you need when you need it.
As an emerging or growth CPG brand, the power to emerge on top of the wellness landscape rests in your hands. Fortunately, our Byzzer™ platform can help by providing comprehensive reports that help you understand shoppers’ needs and behaviors better. Best of all, we’ll give you actionable insights so that you know what to do next to grow your brand.
