
Consumer Behavior
Dive into our rich collection of insights on Consumer Behavior, where we explore the factors influencing consumer decisions and trends. Understanding consumer behavior is essential for developing effective marketing strategies and creating products that resonate with your target audience. Our expert analyses, case studies, and thought leadership articles provide a deep understanding of consumer preferences and behaviors, helping you stay ahead in a dynamic market. Discover the psychological, social, and cultural factors that drive consumer choices, and learn how to leverage data analytics to gain actionable insights. Stay updated on emerging trends such as the shift towards sustainable consumption and the impact of digital transformation on consumer behavior.
For more information on how our consumer behavior solutions can help you gain actionable insights and drive growth, visit our Consumer Behavior Solutions page.
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The evolution of super bowl consumption

E-Commerce and convenience: A look at how New Zealand’s FMCG market is changing

Don’t Stand so Close to Me: Exactly How Personal Should Personalized Retail Be

Tops of 2018: Tequila drove spirit category growth in 2018

In the crowded U.S. beer market, shelf space is key to maximizing sales

Tops of 2018: Top-growing beer categories and their respective share of market

Was 2018 the year of the influential sustainable consumer?

Beyond the bird: Turkey tumbled as Thanksgiving traditions expand

Connected commerce: Connectivity is enabling lifestyle evolution

Global consumers seek companies that care about environmental issues
