Ready to Learn More about our latest channel?
Unmatched coverage across all pet product categories
From understanding pet consumer intent to discovering the best opportunities for innovation, NIQ is building on our pet care insights to help retailers and manufacturers stay ahead in today’s market. Dive deeper into the pet care industry with weekly data updates, item-level measurement, and pet-specific product insights to help you elevate your pet retail strategy.
Pet care shoppers with the most spending power are those that shop across the omnichannel
With our new Total US Pet Retail Plus Channel, know exactly what products and motivators are driving the purchase decisions of pet owners today and be sure you’re the #1 choice.
Whether you are a pet product manufacturer or retailer, our channel provides you with the insights you need to:
Analyze temporary price reductions (TPR) in an omni environment
Velocity – how fast are products moving off the shelf
Measure market share by category and retailer
And More!
NIQ Pet Channel Definitions
Multiple channel-level offerings measuring pet care and pet-related categories to serve the unique needs of the industry.
