Report

Understanding the LGBTQ+ consumer in the U.K.

Report

Understanding the LGBTQ+ consumer in the U.K.


Learn to engage this influential community.

Unilever’s proud network has partnered with NielsenIQ’s PRIDE employee resource group on a joint research report that explores the LGBTQ+ consumer in the U.K. 

This report is aimed at marketers, organisations, or brands that want to understand how to better target U.K. LGBTQ+ consumers in an authentic way through their activations and campaigns. The report explores what LGBTQ+ consumers look for from brands and provides clear recommendations.