Getting started with product content

E-commerce growth shows no signs of stopping. It’s essential for retailers to prioritize the digital experience to keep up with industry trends. There are endless ways for brands to market a product online, but when listing products on a major online retailer, a brand’s most accessible and effective option is rich media content.

With more and more shoppers doing their research online, it’s never been more critical for retailers to implement a rich media solution that enables brands to publish engaging and informative product content online.

This eBook looks at the power of enriched product content, the opportunities it brings to retailers, and provides a checklist to get you started today.