Now live in the Australian market, On Premise Measurement (OPM) explores volumetric measurement of alcohol sales in bars and restaurants across Australia.
Using the latest OPM dataset, this exclusive report explores spirits trends from a total Australia perspective and explored in more detail, Rum share by state.
To learn more, download more information about OPM here or contact James Phillips at James.Phillips@nielseniq.com.
CGA’s On Premise Measurement (OPM) service is the only fully projected, extensively validated, measure of beverage alcohol performance in the Australian On Premise.
Used to track share and trends by all of the leading beverage suppliers, OPM is the most robust view of sales performance for bars and restaurants ever produced in the market.