Commentary
Tech and Durables Manufacturers
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Report
Purchasing Power 2022
Success Story
Building brand brilliance
Commentary
Why consumer behavior change is the catalyst to reframe marketing strategy
Commentary
How to leverage brand building for competitive advantage
Commentary
Opportunities for Home Improvement & Gardening market in 2022
Report
Map of the Month: Net household income under €2,000, Germany 2021
Report
How do Belgian shoppers rate their supermarkets?
Analysis
GfK_sustainability_pledge_for_people_partners_planet_
Commentary
Purpose driven brands lead on business performance
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How can brands best deliver value to consumers battling inflation?
Analysis