NIQ Webinar
This webinar will delve into the strategic imperatives for reclaiming food and beverage sales through omnichannel approaches. As in-store sales decline and consumers shift to digital platforms, businesses must optimize online visibility, enhance channel integration, and embrace emerging trends like social shopping. Discover how consumer-centric innovation and adapting to changing behaviors can drive growth, capture lost market share, and foster long-term loyalty within the competitive retail landscape.
Benefits for Those Attending:
- Receive clear, data-driven strategies to reclaim lost sales and drive growth by optimizing both online and in-store channels.
- Learn how to leverage emerging trends like social shopping and consumer personalization to outshine competitors in the evolving omnichannel landscape.
- Gain exclusive insights into shifting consumer behaviors, enabling manufacturers to make informed decisions aligned with current market demands.
Explore practical solutions for boosting online visibility, enhancing product availability, and seamlessly integrating digital and physical retail experiences.
Featured Speaker:
Chris Costalgi
VP Food Insights,
NielsenIQ
Chris is an accomplished market and consumer research leader with over a decade of experience driving insight for top FMCG manufacturers. He is passionate about thought leadership and storytelling through data to uncover market trends and shape strategy. At NIQ, Chris serves as the Vice President of Food Insights, creating impactful, forward-looking pieces of thought leadership designed to help retailers and manufacturers navigate today’s retail landscape.
