Multiracial female barista smiling while looking at a tablet

NielsenIQ for small &
medium-sized businesses (SMBs)

Affordable and easy access to NIQ’s data and insights, provides you and your business with a full view of the market, the consumer and the competition.

Please click here for Chinese version

Are you the 2024 NIQ Founders Pitch Slam winner?

1st Prize:

worth US$30,000 

The NIQ Founders Pitch Slam is now global!

We are now LIVE in India and China!

Pitch Slam is a chance for the most innovative and transformative emerging CPG brands to pitch their companies to industry insiders and business leaders as they vie for a first-place award worth US$30,000.

Find out more about your market’s competition.

Sign up for our newsletter

Data Bytes by NielsenIQ

The newsletter of emerging brands around the world, small and growing!

Access reliable insights to grow your business 

What are the trends in my category?

What channels are really working for me?

Are my products priced correctly?

What is my competitor’s product performance? 

light blue trophy icon

Is my product innovative enough?

What we offer:


An agile and flexible solution​

Designed for entrepreneurs, small and medium businesses – designed to give you the power and freedom with data via our single access point.​


With affordable pricing​

Start with a small investment to unlock new growth potential with accurate data to achieve fast ROI.​


Easy to use

Deliverables via our always-on platform, with a simple & easy to use interface, providing actionable insights to grow your business.​

Unleash the power of data to reveal new pathways to growth

NIQ Discover is a platform that can help challenger brands like yours uncover meaningful market and consumer insights from one source of truth while reducing costs and time spent managing and analyzing data. It empowers companies of all sizes to make better strategic decisions, identify growth opportunities, and innovate. 


Competitive edge

Highest quality data with industry-leading coverage and granularity you need to identify patterns and trends and adapt fast to changing market dynamics


Better decisions, faster

KPI alerts to monitor business performance, report templates with rich visualizations for quick insights, guided flows and report building for real-time analytics


Increased efficiency

Intuitive business intelligence application that empowers the entire organization to visualize all data assets and insights in one place


Growth opportunities for everyone

A pathway to growth for large, medium, and emerging brands, all size teams, and casual or power users, at a price that best fits your budget.

Harness the power of data for your growth strategy

Contact our dedicated small and medium business team today for more insights to fuel your business success.​