Program Helps Support Equity in Access to Data for Minority-Owned Beauty Brands
Chicago, IL – March 14, 2023 – NIQ, a leading provider of market research and data analytics, is proud to announce the launch of its new Beauty Trailblazer Program. The program is designed to provide support and equity in access to big data sets for minority-owned beauty brands in the Consumer Packaged Goods (CPG) industry.
The three-month program is open to emerging brand leaders looking to take their business to the next level. Finalists will have the opportunity to supercharge their business plans, build brand awareness, and grow their connections with retailers and industry leaders. The program will provide complimentary access to the most comprehensive data on the market, direct support from data professionals, and mentorship from industry leaders.
“We are thrilled to launch the Beauty Trailblazer Program and provide support to emerging minority-owned brands in the CPG industry,” said Kymberly Graham VP, Head of Diversity Initiatives at NIQ. “We believe that this program will not only help these brands grow their businesses, but it will also bring diversity and equity to the industry.”
“The Beauty Trailblazer Program is made possible with partners, including Brandettes, Strategic Solutions International Inc, Spate, and Social Standards,” said Tara James Taylor, SVP Global Beauty at NIQ. “Providing minority-owned businesses access to our data through the Trailblazer program is an empowering initiative that creates equity, drives growth, and gives these brands a competitive edge.”
To be considered in the inaugural Beauty Trailblazer Program, brands must be minority-owned (51%) and generate less than $20 million in annual sales. Applications close March 17, 2023. For more information, full eligibility requirements, and to apply to the Beauty Trailblazer program, please visit the NIQ Beauty Trailblazer website.
NIQ, the world’s leading consumer intelligence company, reveals new pathways to growth for retailers and consumer goods manufacturers. With operations in more than 100 countries, NIQ delivers the most complete and clear understanding of consumer buying behavior through an advanced business intelligence platform with integrated predictive analytics. NIQ delivers the Full View.
NIQ was founded in 1923 and is an Advent International portfolio company. For more information, visit NIQ.com