Tech and Durables Manufacturers

Press Releases

GfK Brand Architect launching as a breakthrough in analyzing and realizing brand strength 

Press Releases

MRI-Simmons launches Activate Campaign Targets (ACT)

Press Releases

GfK Brand Architect launching as a breakthrough in analyzing, realizing brand strength

Press Releases

Global market for technical consumer goods turns positive in 2020

Press Releases

Germany: Consumer sentiment recovers slightly from lockdown shock

Press Releases

Best Brands Awards 2021 by Serviceplan, GfK & Media Marketing

Press Releases

Pandemic-accelerated gaming will continue post COVID-19 lockdown

Press Releases

GfK and SPH to introduce single source media measurement in Singapore

Press Releases

Germany: Strict lockdown eroding consumer sentiment

Press Releases

Germany: Consumer climate suffers from hard lockdown

Press Releases

Link becomes West Coast account manager for GfK’s gold-standard studies of automotive brand health

Press Releases

Who Won Black Friday Week?