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Tech and Durables Manufacturers
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German consumer climate ends year with losses
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GfK’s FutureBuy® study records major leaps in US mobile shopping
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MRI, E-Poll identify Victoria’s Secret, AARP, Herr’s as celebrity-brand alignment “winners” in key categories
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UK Consumer Confidence drops one point in October to -10
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Europeans have around €355 more per person in 2018
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Consumer climate in Germany remains stable
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One in 6 Americans is a cannabis consumer; 10% consume once a month or more
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In hackathon competition, students get hands-on experience with data integration, activation
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Olivier-Thomas Wade joins GfK as Vice President Global Retail Management
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At TMRE 2018, GfK will focus on brands, advertising impact, and in-market testing
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