Smart Shopper
Next-generation shopper research, using augmented reality (AR) to deliver real-world context without disruption to in-store activities.
NIQ's Product Finder
Explore our Innovative product offerings to unlock the Full View™
NIQ's Product Finder
Explore our Innovative product offerings to unlock the Full View™
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In-Store Vision
Enhance retail execution with NIQ In-Store Vision—AI-powered field tools delivering real-time, actionable insights to boost in-store performance.
Revenue Management Optimization
Translate your shelf and price strategy into account-specific tactics to lock in profitable promotions. By better understanding volume drivers and timing, you can leverage machine learning technology ...
BASES Quick Use
Assess and improve the branded product performance without compromising timelines or budgets.
BASES Quick Predict
Evaluate and optimize concepts with speed and without compromise.
BASES Quick Screen
Assess new product innovation ideas as quickly as overnight.
Spectra & SSI
NielsenIQ Spectra helps retailers and manufacturers to identify the most important shopper demographics, lifestyles, and behaviors to uncover consumer opportunities.
Smart Store
Think like a shopper with NielsenIQ Smart Store. Mirror any in-store shopping experience with a virtual store environment.
Spaceman
Optimize retail space management with automated planograms and insights. NIQ Spaceman helps boost merchandising efficiency and sales.
Market Structure & Consumer Decision Tree
NielsenIQ's Market Structure & Consumer Decision Tree sees beyond behavior to the pattern, pinpointing opportunities for growth.
Consumer Analytics
Syncing up intent with action. What people say often doesn’t match what they do. When surveys and segmentation become linked with actual buying behaviors, you can identify the factors that truly ...
Syndicated Studies & Research
Updating my business on how shoppers' response to COVID-19 has changed over time. Get the answers your competitors have, with a custom built survey based on manufacturers and retailers most pressing ...