Forecasting
NielsenIQ's Forecasting is a realistic, forward-looking view of always-changing market dynamics, enabling you to anticipate, plan, and react.
Explore our Innovative product offerings to unlock the Full View™
Explore our Innovative product offerings to unlock the Full View™
NielsenIQ's Forecasting is a realistic, forward-looking view of always-changing market dynamics, enabling you to anticipate, plan, and react.
NielsenIQ's TDLinx is a dynamic catalog of retail and on-premise location data, delivering a consistent view of store-level performance and strategic needs.
NielsenIQ's Key Account Data enables brands and retailers to build data-backed sales stories and optimize price and promotion strategies.
NielsenIQ's E-commerce Measurement unlocks the most exhaustive brand and merchant sales data within the fast-growing online channel.
Utilize web eye-tracking and neuroscientist consultation to evaluate the performance and differentiation of a package design while exploring how shoppers perceive a package design both on the shelf ...
Accurately predict sales for new products or refreshed brands with superior accuracy and recommendations focused on maximizing revenue across different marketing strategies.
NielsenIQ's Global Snapshot provides access to always-on, flexible reporting for international markets to strategically enter new territory.
Gain insights into isolated trade areas and prioritize in-store investments and assortment planning with NielsenIQ's MicroTargeting.
Over time, categories and shoppers evolve. Uncover the strengths and weaknesses of your packaging versus the competition.
Simulate product assortment changes, alternative pricing scenarios, pack size changes, new price-pack architecture, and new promotions.
Products / NIQ On-Premise Measurement Products With our On-Premise solutions, you can: Product Spotlight On-Premise Measurement Report REACH research reveals how to seize the big On-Premise ...