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Data Technology
Explore our extensive insights on Data Technology, where we delve into the latest advancements and applications in data science and analytics. Data technology is at the forefront of innovation, enabling businesses to harness the power of big data to drive decision-making and improve operational efficiency. Our expert articles, case studies, and thought leadership pieces provide valuable perspectives on how data technology is transforming industries and driving innovation. Learn about the latest tools and techniques in data analytics, machine learning, and artificial intelligence. Discover how data technology is being used to enhance customer experiences, optimize supply chains, and improve product development.
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Report
GfK Crisis Monitor 2022
Education
Advanced analytics can give CPG companies an edge
Commentary
Black Friday 2022: Price expectations & why promotions return at scale
Commentary
Could achieving market penetration in developing economies unlock growth in Consumer Technology and Durables?
Commentary
How consumers are taking control of their health and wellbeing
Commentary
Why consumers will pay more for smart multifunctional products that simplify their lives
Report
Map of the Month: GfK Purchasing Power, Europe 2022
Analysis
PlayStation 5 hits the 2 million sales milestone in the UK
Commentary
Unchain your brand power
Education
How VCs are Getting Strong ROIs from Emerging CPG Brands
Education