Data Technology
Explore our extensive insights on Data Technology, where we delve into the latest advancements and applications in data science and analytics. Data technology is at the forefront of innovation, enabling businesses to harness the power of big data to drive decision-making and improve operational efficiency. Our expert articles, case studies, and thought leadership pieces provide valuable perspectives on how data technology is transforming industries and driving innovation. Learn about the latest tools and techniques in data analytics, machine learning, and artificial intelligence. Discover how data technology is being used to enhance customer experiences, optimize supply chains, and improve product development.
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Factors that make up the Good Life
Infographic: Consumer electronics behavior predictions
Infographic: Omnichannel shopping rising rapidly for everyday items
Map of the month: GfK Purchasing Power Europe 2017
Re-evaluate, optimize, innovate: Rethinking ROI for your media mix
Long live the store! – Keeping brick-and-mortar stores relevant in face of the e-commerce onslaught
Opportunities to join our Field Interviewer Team
In a crossmedia world, why are we still measuring audiences in silos?
Top factors for consumers in deciding what to eat or drink
How do people around the world maintain their physical health?