NielsenIQ Product Insight snapshot: Plant-based protein trends

Consumers are searching for and purchasing foods containing plant-based proteins

Consumer Behavior , Health & Wellness , Sustainability/ESG

Foods containing plant-based proteins are growing across the aisle, beyond alternative meats and dairy.

Get an exclusive look into NielsenIQ’s plant-based food search and sales measurement across categories with our NielsenIQ Product Insight snapshot and understand how plant based consumer demand is spreading across the store.

What’s in the snapshot?

Download the NielsenIQ Product Insight snapshot to gain insight into how foods containing innovative plant-based proteins are driving growth in your category to inform your marketing and innovation strategies and win with discerning shoppers.

In this snapshot, you’ll find:

Insights on the growth of the next big trends in plant-based ingredients
An overview of performance in the plant-based landscape
Details on consumers’ online searches for plant based items across categories