Multimedia

Using data to navigate retail success

Multimedia

Using data to navigate retail success


  • In today’s fiercely competitive FMCG retail space, having a precise understanding of your operations and the competitive landscape is paramount.  
  • To get the full view, retailers need access to multi-market analysis within a unified platform, a flexible way to measure what matters more to your business, and actionable ways to interpret and present your data.  

Build your retail strategy with easily accessible data and insights

With the evolution of the retail landscape, it has become evident that you need state-of-the-art tools and technology to navigate today’s dynamic environment.  

Liz Buchanan, Global Customer Success Leader at NIQ, discusses NIQ’s groundbreaking approach to data and tools, designed to help retailers and manufacturers succeed in the fast-paced FMCG landscape.

In this video, she illustrates how NIQ Discover seamlessly provides insights into retailers’ performance and shopper behavior, revealing their competitive landscape and their shoppers’ behaviors outside of stores. 

To hear more from Liz and learn about NIQ Discover check out our videos on Discover for Manufacturers and how Discover supercharges your data.


Better decisions, faster

Unleash the power of trusted NIQ data to help you identify opportunities, make better strategic decisions, and drive growth.