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Report

2022 state of the beauty industry

[x] mins read
Report

2022 state of the beauty industry

[x] mins read
Manufacturing
02_Elements/Icons/Print Print
Beauty Clean Beauty Omnishopper Beauty Personal Care Products Omnichannel Strategy Omnichannel/E-commerce Sustainability/ESG

The results are in: the beauty and personal care industry is not only recovering from pandemic-related instability – it’s thriving. In 2021, beauty and personal care categories increased sales 16% overall compared to the previous year. 

The outlook for 2022 appears less certain, as consumers navigate the ongoing impacts of inflation, climate change, and COVID-19. To learn more about the year ahead with insights originally presented at CEW’s State of the Beauty Industry event, download the full report. 

What’s in the report? 

In this report, you’ll find: 

  • An overview of what forces are most affecting shoppers 
  • Trending search terms for sub-categories 
  • The evolving nature of sustainability & clean beauty 
  • How to gain visibility and retain loyalty 

Download the report 

Get the insights you need to understand the beauty and personal care landscape of 2022. 

Get the report

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