Unlocking the key consumer trends shaping ANZ for 2025
With pressures felt from multiple angles, consumers have been pivoting around emerging challenges to get by. However, the past six months have seen a degree of shifting, as cautious consumers are becoming more intentional in their spending.
The ANZ consumer mid-year review: guide for 2025 delves into the changes, ongoing disruptions, and what manufacturers and retailers need to anticipate over the next 12-18 months. You will:
- Discover the state of the ANZ consumers and how their preferences have evolved in response to economic pressures and lingering effects of global events.
- Understand the growing divide between different consumer classes and their spending intentions.
- Discover the key factors influencing consumer choices, including price sensitivity, value-seeking, and the evolving definition of “discount”.
- Gain insights into emerging trends shaping the future of ANZ consumers.
Download the report now for data-rich analysis and actionable strategies to drive growth in the coming year.
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