NIQ’s Global Consumer Outlook
Follow along for NIQ’s global view into the changing state of consumer spending, macro-economic shifts and industry trends to guide business decisions in the next 12-18 months. Through a multi-faceted global analysis and assessment of impact, we dive deep into the data evaluating the temperature of today’s consumer eco-system and identify opportunities worth measuring in the months and years to follow.
Mid-Year Consumer Outlook:
Guide to 2025
In our latest multifaceted analytical assessment of the state of consumers, we uncover what has changed, what disruptions remain, and what companies need to anticipate in the months ahead.
Watch the Mid-Year Consumer Outlook Webinar: Guide to 2025
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Meet our Experts
NIQ’s global thought leaders bring decades of experience to inform and guide on emerging trends and strategic intelligence. Leveraging our global footprint and rich, proprietary NIQ data, this powerful team will continue to guide and inform on consumer behavior shifts in the weeks, months and years to come.
Get to know the leaders behind the research:
Lauren Fernandes
Vice President | Global Thought Leadership
Lauren Fernandes is a data-driven thought leader and content strategist, serving as Vice President of Global Thought Leadership, Marketing & Communications for NIQ. Based in Toronto, Canada, she has a passion for exploring emerging trends and shifting consumer behaviors. Her work has scaled global audiences and clientele, helping manufacturers and retailers make more informed business decisions. For the past decade, Lauren has enjoyed sharing her perspectives and analytic pursuits via thought leadership content, industry publications, and to diverse audiences within the NIQ network and beyond.
Carman Allison
VP Thought Leadership, North America
Carman Allison is NielsenIQ’s vice president of thought leadership for North America. He is a member of NIQ’s global thought leadership team, a group of consumer packaged goods (CPG) experts responsible for leading consumer research projects across 23 countries. Carman constantly has his finger on the pulse of the Canadian and American CPG markets, and manufacturers and retailers rely on him and his colleagues to provide solutions they need to make strategic business decisions. He has over 30 years of experience consulting on consumer and retail trends and has been featured in numerous trade and news media, including Grocery Business, CNN, The Wall Street Journal, Forbes, and MarketWatch.