Consumer Packaged Goods

Press Release

Nielsen adds new innovation modules for improved financial forecasting

Press Release

Nielsen report: Black Girl Magic and brand loyalty is propelling total black buying power toward $1.5 Trillion by 2021

Press Release

Hispanic women are cultural catalysts as entrepreneurship rates rise, according to new Nielsen report

Press Release

Nielsen’s newest roster of connected partners leverage cutting-edge digital technology and help spread social responsibility

Article

Global consumer confidence increases as optimism continues to rise in many markets

Press Release

Market Basket and Nielsen expand preferred analytic relationship

Article

Nielsen brings informed decision making to the annual price and promotion planning process of launch with RMO sales planner

Press Release

Nielsen brings new innovation evaluation framework to market with launch of target group performance analysis

Press Release

Nielsen brings ingredient-level sales measurement to non-food categories

Article

Nielsen reveals the future of FMCG and Retail Analytics with the Introduction of the Connected System

Press Release

Latest roster of Nielsen connected partners amplifies program through integration of retail measurement data

Press Release

More than a pretty package: Nielsen’s honor package redesigns that helped to remake brands bottom lines