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The average purchasing power of Europeans in 2022 is €16,344
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GfK, Insights Association challenge undergraduates to turn data into sustainability innovations
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European book market returning to normal after a bumpy few years
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Baby Boomers, Gen X more likely to notice, watch brand purpose ads – GfK study
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GfK trials integrated, multi-platform TV audience management system to decode viewership patterns and preferences in Singapore
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US consumers question cost, effectiveness of sustainable products – GfK Consumer Life
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Chung joins GfK as West Coast lead for AutoMobility™, other key commercial businesses
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GfK Consumer Life taps Melnick to lead Commercial Account Development
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CGA by NielsenIQ enhances on-premise measurement solution for most complete BevAl tracking in the industry
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Sharp drop in purchasing power causes consumer sentiment to plummet further
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