Press Releases
Technology and Durables
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Smart car technology has become a deal breaker for US auto “intenders”
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MRI-Simmons, EthniFacts leverage cross-cultural attitudes for richer targeting
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Price increases drive sales growth for US independent tire channel
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Black Friday and Singles’ Day: Bigger than Christmas and the January sales
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GfK to highlight trend activation, strategic data integration in TMRE sessions
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GfK will nurture auto tech innovation in hackathon competition for undergraduates
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German Consumer climate under pressure
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Concerns about plastic waste soar in Europe: A major worry for 1 in 2 consumers
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Europeans spend €14,739 per person in 2019
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In CRC sessions, GfK will focus on leveraging brand ecosystems, marketing to wary consumers
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