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To win customers both on and offline in an increasingly competitive space, CPG firms must use precise targeting and personalization rather than a one-size-fits-all approach.

To win customers both on and offline in an increasingly competitive space, CPG firms must use precise targeting and personalization rather than a one-size-fits-all approach.

Digital shelf: No trust in data, no actionability

Expert’s view: Outlook on the Asia Pacific e-commerce landscape

Expert’s view: Outlook on the Asia Pacific e-commerce landscape

Report: Social media gets a shopping cart

Report: Social media gets a shopping cart

How retailers can use data to anticipate and respond to pantry loading behaviors

How retailers can use data to anticipate and respond to pantry loading behaviors

Clean beauty: An evolution from ingredients to ethics

Clean beauty: An evolution from ingredients to ethics

What consumers want from your products. Hint: to meet their needs state

What consumers want from your products. Hint: to meet their needs state

Do shoppers trust your product information? Why brands need to go beyond the label

Do shoppers trust your product information? Why brands need to go beyond the label

eBook: Use enriched media and enhanced product content to drive conversions

eBook: Use enriched media and enhanced product content to drive conversions

Our experts’ perspective: The global e-commerce landscape

Our experts’ perspective: The global e-commerce landscape

Build online product content to meet customer expectations

Build online product content to meet customer expectations

What consumers expect from a metaverse experience

What consumers expect from a metaverse experience