Promotion Research

Report

FMCG Resilience​: How to navigate through turbulent times and recover volume​ 

Analysis

Polish consumer confidence stabilizes in Q3 despite volume declines

Report

The Ultimate Guide to Pricing and Promotion

Analysis

Is rising inflation here for the short, medium, or long term?

Analysis

The new ‘Four P’s’ for category managers: Post-pandemic pricing and promotion

Education

Pet retailer collaboration: How to develop pricing and promotional strategies that win

Education

Finding the right pricing balance for your pet products to protect profits

Analysis

Becoming shopper-centric: price, promotion and the overall value equation