Table of contents
This report examines:
- Categories and brands in demand during the outbreak.
- What’s next in shopper on-trade, frequency, brand switching, consumption moments, and experience.
- What’s next in shopper off-trade, store to visit, intention to shop online, shopping mission, triggers, and experience.
- Impact on music events.
- Gin
- Vodka
- Rum
- Whisky
- Beer and wine
Brazil, Canada, USA, France, Germany, Italy, Spain, UK, Russia, China and South Korea
Alcohol beverage consumer in the past 3 months (on trade/ off trade), 18-65 years old male/female (USA 21-65 years)
Online self-completion
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