Map of the Month: Millennials, Europe 2025
Map of the Month: Millennials, Europe 2025Our Geomarketing Map of the Month for September shows the regional distribution…
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European retail in 2025 and 2026
Some key results at a glance: Purchasing power In 2025, purchasing power across the EU continued to grow…
Europe Edition 2026/2027: Navigate Europe’s markets with the latest purchasing power and digital maps
Europe Edition 2026/2027: Navigate Europe’s markets with the latest purchasing power and digital maps Learn how updated geodata…
Map of the Month: Retail share of private consumption, Europe 2025
Map of the Month: Retail share of private consumption, Europe 2025Our Geomarketing Map of the Month for August…
The New Premium Playbook: How Tech & Durables Brands Can Earn, Scale and Sustain Value Growth
Premium remains one of the most powerful growth engines in Tech & Durables. Yet it has never been…
Map of the Month: Retail Turnover, Europe 2025
Map of the Month: Retail Turnover, Europe 2025Our Geomarketing Map of the Month for July shows the retail…
Italy On Premise Consumer Pulse Report: May 2026
The pulse of the Italian On Premise in May Tried and trusted within the global beverage alcohol (BevAl)…
Korea On Premise Consumer Pulse Report: June 2026
Monthly Pulse of On-Premise in South Korea Tried and trusted within the global beverage alcohol (BevAl) industry, NIQ…
Map of the Month: NIQ Retail Purchasing Power, Europe 2025
Our Geomarketing Map of the Month for June shows the regional distribution of retail purchasing power in Europe…
Korea On Premise Consumer Pulse Report: May 2026
Monthly Pulse of On-Premise in South Korea Tried and trusted within the global beverage alcohol (BevAl) industry, NIQ…
NIQ Seasonal Audiences: Methodology
NIQ Seasonal Audiences are designed to help advertisers capitalize on predictable, time‑bound consumer demand. These audiences enable more…
Webinar: From Data to Decisions: Mapping Consumer Potential Worldwide
From Data to Decisions: Mapping Consumer Potential Worldwide How can consumer potential be accurately analyzed and compared across…