Video

Increasing distribution with a data-based sell-in story

Video

Increasing distribution with a data-based sell-in story


Increased distribution, shelf space, and sales are common growth goals for pet product manufacturers. But achieving them requires data to create a powerful sell-in story for retailers. Without it, how can you convince retail partners to invest in your products rather than your competitors’?

Help retailers see how product performance and velocity within a category will impact their businesses. Our new use case, Increasing Distribution with a Data-Based Sell-In Story,” explains how data can help:

  • Improve your narrative and make the case for choosing your products.
  • Contextualize product performance relative to your competition.
  • Increase distribution in existing retail channels and target new markets for expansion.

Let data tell your pet product’s sell-in story. Learn which steps you can take to win your next line review using velocity and distribution analysis.