The Full View™ – Measurement
Club Channel Intelligence Down to the Pallet
More coverage.
Precise granularity.
The latest evolution of NIQ’s market measurement empowers businesses to make informed decisions and stay ahead in today’s competitive landscape.
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Club Channel Intelligence
Detailed Coverage Down to the UPC Level
Supercharged Insights with Enhanced Product Attribute Reporting
Account-Level Reporting from the US’s Largest Club & eCommerce Retailers
Up-to-Date Club Pricing Across Your Brand & Competitors
Private level Coverage Across the Club Channel
Power your Omnichannel Strategy.
Make smarter decisions with The Full View™ – Measurement, including unmatched visibility to:
- #1 US Club Channel Retailer
- #1 US E-commerce Retailer
- UPC-level coverage on both branded and private label items
- Account-level Retail Measurement
- Direct-to-Consumer (D2C) Brands
- Social & Quick Commerce
- Next Generation E-Commerce Platforms
Watch Ultimate Guide to Omnichannel Webinar
Stay ahead in the evolving retail landscape with The Ultimate Guide to Omnichannel — your go-to resource for the latest POV on omnichannel trends. Discover how NIQ’s Omnichannel solutions deliver the most complete and up-to-date view of shopper behavior across in-store, online, and digital platforms. Learn how to uncover growth opportunities, optimize strategies, and outpace the competition with actionable insights backed by the industry’s most comprehensive data.
April 24, 2025 at 1:00pm ET
Did you know?
84%
84% of U.S. retailer volume utilizes NIQ retail intelligence
91%
91% of consumers buy both in-store and online
9%
CPG Click & Collect sales are up 9% vs YA while Shipped & Delivery has grown 12%
“The continued rise of private label presents an opportunity for manufacturers to evolve their product portfolio strategy.
By leveraging our next-gen data, we empower CPGs to unlock deeper private label insights into assortment, growth, price gaps, product benefit differentiators.”
– Kim Cox, NIQ Managing Director of NA E-Commerce
In today’s omnichannel world, are you capturing the full customer journey?
We’re here to help with those blind spots.
