Archives: Products

Homescan

Understand shopper behavior with NIQ Homescan - our global consumer panel tracks real purchase data across thousands of households & markets

Forecasting

NielsenIQ's Forecasting is a realistic, forward-looking view of always-changing market dynamics, enabling you to anticipate, plan, and react

TDLinx

Gain store-level insights with TDLinx to boost store performance, improve retail execution, and support smarter location-based strategies

Key Account Data for CPG

NielsenIQ's Key Account Data enables brands and retailers to build data-backed sales stories and optimize price and promotion strategies

E-commerce Measurement

NielsenIQ's E-commerce Measurement unlocks the most exhaustive brand and merchant sales data within the fast-growing online channel

BASES Pack Survey+

BASES Pack Survey+ - NIQ: Utilize web eye-tracking and neuroscientist consultation to evaluate the. Explore NIQ

BASES Volumetric Forecasting

BASES Volumetric Forecasting - NIQ: Accurately predict sales for new products or refreshed brands. Explore NIQ

Global Snapshot

NielsenIQ's Global Snapshot provides access to always-on, flexible reporting for international markets to strategically enter new territory

MicroTargeting

Gain insights into isolated trade areas and prioritize in-store investments and assortment planning with NielsenIQ's MicroTargeting

BASES Design Audit

Over time, categories and shoppers evolve. Uncover the strengths and weaknesses of your packaging versus the competition

BASES Line & Price Optimizer

Simulate product assortment changes, alternative pricing scenarios, pack size changes, new price-pack architecture, and new promotions

NIQ On Premise

Build winning On-Premise beverage alcohol strategies across the globe with NIQ On-Premise expert solutions